Marketing Letter For Vacant Properties – Real Estate Investing Marketing

One thing that we’ve been getting a lot of requests for recently is real life marketing samples and templates that you can put to work in your own real estate investing biz.  I mean… not everyone is a marketing genius and as I mentioned in a blog article about marketing to preforeclosure properties , “No matter what you think… we are all in the ‘marketing business’… we just happen to market real estate “.

Bottom line… if you are a bad marketer… it’ll be 10x more difficult to make it in real estate investing.  Period.  It’s no different from any other business (you HAVE TO look at REI just like any other business)… you need to let people know that you’re out there… let them know EXACTLY what you do and how THEY WILL BENEFIT from working with you… and how they can get a hold of you.  Pretty simple huh?

Anyhow, we’re gathering great marketing pieces for you to use as templates and guides for your own real estate marketing campaigns.  And… here’s the first one of the group!

Letter For Vacant Properties

One great way to find properties is to look for vacant properties.  Properties can be vacant for many different reasons including:

• Death of the owner
• Owner moved out of state
• Property was foreclosed on and the bank can’t sell it
• A tenant trashed the property and the landlord hasn’t repaired it yet
• Owner bought a new home and can’t sell the old one (the vacant one)

… or a ton of other reasons.

In any case, the property is vacant and it is obviously doing nothing but draining the owner of money and mindspace.

So, savvy real estate investors can come in and purchase the property usually at a nice discount and make it a win win for everyone.

Once you find these vacant properties (driving your target neighborhoods is a great way to find them) and have located the owner on record (head to the courthouse to find this)… a great way to market to the owner is to send them a nice letter (like the one below) that spells out how you can help them solve their situation.

Below you can download a sample direct mailing letter that you can use in your campaign or as a sample for ideas to market to owners of vacant properties.   This mailing piece has been used successfully by an investor in Georgia to purchase properties from owners of vacant properties.

Download The Marketing Example Letter For Vacant Properties

Dowload Instructions:

1. Right click on the download link below

2. Click “Save As” or “Save Target As”

3. Save it to your computer

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Go ahead and download the marketing piece above and return the favor… tell us what’s been working for you in your market! Just post a comment below or shoot us a message through our contact page anytime letting us know about your successful marketing piece.

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