For some reason many business owners have a hard time understanding Twitter and don’t know how to use it properly. Basically, Twitter is a quick way to connect with your customers, both to let them know new things about your company and to find out what they want.
I love this short video from Entrepreneur because Kenny Lao from Rickshaw Dumpling explains exactly how and why his company uses Twitter. Kenny drives people to his restaurant and food trucks but YOU can use Twitter to drive people to your rental properties and to your website.